What is Keratin?
Keratin is the primary component of hair. It is a vital protein that helps in the internal structure and outer covering of hair strands. When hair loses its keratin, it becomes brittle and gradually breaks and gets damaged.
What causes the reduction of keratin in hair?
Aging, excessive heat styling, ultraviolet rays, and natural factors like dissolved salts in water can cause the loss of keratin in hair. It is evident that continuously drying hair with a blow dryer and styling with a flat iron without protecting the hair and replenishing it with keratin can cause severe damage to the hair.
What are the benefits of keratin-containing products for hair?
When a keratin-containing product is used, the hair is exposed to fresh keratin, and it can be expected that the hair will become smooth and straight, preventing frizz.
If you have damaged and brittle hair, keratin-containing products can increase the keratin reserves in your hair, eliminating some damage and preventing future breakage. Most importantly, keratin increases the elasticity of the hair, making it healthier and younger.
Adra Keratin INFUSION Shampoo contains hydrolyzed keratin protein, which provides the necessary keratin for the hair, deeply moisturizing and repairing the texture of dry and damaged hair. Therefore, after a period of using this shampoo, you will see that your hair is well-strengthened and repaired, with no signs of tangling or split ends.
Who is Adra Keratin INFUSION Shampoo suitable for?
This shampoo is suitable for individuals whose hair has become dry or damaged due to various factors and who have lost their hair’s keratin.
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